gold-coast-art-fair-must-go-award
My father used to tell me that farmers farm because they love farming. He would tell me that real farmers would rather do the work to go from planting to harvesting than let the field be fallow and collect subsidies.

In many ways, this applies to artists. Over the many years I have been directing art festivals, I have seen this passion to make art through thick and thin emanate from artists. Like artists from centuries ago, the making of art is a magical experience that drives artists. For many, it is a spiritual experience. The word inspiration even attributing the creative process to something spiritual, bigger than us. The old testament talks about people creating artifacts in the shadow of God…the first creator.

Artists often talk about wanting to make art since childhood and hold early memories of making art. I recall Agnes Rathonyi telling me of her earliest memory as a child making a drawing with a piece of burnt wood charcoal on the side of a barn in her native Hungary. I recall my own background as a very small child watching artists paint at the local art school and knowing I wanted to do that too, and the delight when at age 5 I was in my first oil painting class. There are those who find their passion for art later in life..and its flames burn as brightly for them.

The story of the poor artist permeates art history. The artists who nearly starved as they painted masterpieces, scraping their little money to buy pigments and linseed oil. And…we hear the stories of those who have realized during their lifetime as well. Romero Britto, a current art-star in the field of pop-art is such an example. Britto’s work is on buildings, on cars, and a range of buyables from umbrellas to luggage. He has made it as few do as rock stars in the field of art.

Some degree of success is being in the right place at the right time. Some success can be attributed to the quality of one’s art. For many artists who make art, their early public showings are at street art festivals. Recently I heard internationally renowned jeweler David Yurman talk. If you don’t know who Yurman is, let it suffice to say that he and his family are the private owners of a world wide company selling his modern jewelry, best known for his cable bracelet design. A store just opened on the Mag Mile in Chicago. Yurman talked about his early years, showing his sculptures at street art festivals. The rest is history.

So how can an artist make the most of the street art experience? Is it just the art they show? ? I spend a lot of my time mentoring and talking with artists about this very thing. The first point is that everything matters: The art, the way the art is finished, the way the art is titled, the way the art is hung, the way the artist looks, the way the artist talks about their art, the way artists answer questions put to them, the way the art is priced, and so much more. Yes: frame out in a consistent manner, title your work, hang on mid-lines, talk simply yet passionately about your process, demonstrate when possible, price your art at levels people will buy at, then raise your prices as you develop a following. Answer questions clearly and directly. Handle your art whenever possible. Wear solid colors so you don’t compete with your art.

A few artists have the ability to go from introverted art maker to extrovert on the street showing their art. For most artists, it is challenging, and takes years to refine their selling skills through trial and error.Some find success, some give up.

While art is now available for purchase on line, as in the case of our own ArtZipper.com site, there is no substitute for the customer being able to see art in person when making the decision to buy or not buy. The feedback form the public is rough, raw and direct. Art festivals provide immediate “crit” from a diverse population.

Some years ago, I decided to mentor artists through our free seminars called Art Fest Boot Camps. Through these free seminars, I strive to pass on information that will make a difference to artists and assist them on their path to success. The next Art Fest Boot Camp is April 28 from 10 am – noon at the Highland Park Country Club in Highland Park, Illinois. Interested artists can register at Amdurproductons.com I will address the variables that will make a difference to an artists success at street art festivals. Attendees will leave knowing how to talk about their art, knowing how to best display their art, and knowing the multitude of variables that will contribute to their success.

I hope to be part of more success stories that help artists in their lives as artists.
Amy Amdur
Amdur Productions
847-926-4300








How to Get Your 2018 Jury Results

HOW TO GET YOUR JURY RESULTS
Thank you for applying to our 2018 art festival season! The jurors have scored the applications and the results are in. 

TO FIND YOUR FESTIVAL STATUS:
If you applied through Juried Art Services, login to your Juried Art Services account, click “My Applications” and you will see each festival you’ve applied to. Click each festival name to see your status in the notification letter. If the notification letter says “invited”, please click through to the online registration form. If you are wait listed, we will contact you when and if a space becomes available.

If you applied through Zapplication, you should have received an email with your notification letter. If you have not received this letter, please contact us via email, info@amdurproductions.com. If the notification letter says you’re invited, please click through to the online registration form. If you are wait listed, we will contact you when and if a space becomes available.

If you’ve applied after January 28 and you haven’t received a notification letter yet, you will receive an email from info@amdurproductions.com within a week with your status.

If you’re invited, registrations and half payments for all shows are due March 26, 2018. If you want to discuss a payment plan, please email Annette@amdurproductions.com.

Questions? Call 847-926-4300 or email Caitlin@amdurproductions.com. We’re here to help!

Sincerely,
Amy Amdur and the Staff of Amdur Productions








Notifications Have Gone Out to Artists

Dear Artists:

We are so excited to announce that notifications to artists have gone out to all artists who have applied to the 2018 art festivals.

To the accepted artists, we look forward to having your original art at our festivals this summer. If you have any questions, please call us at our office, 847-926-4300.

All artists are invited to our upcoming FREE SEMINAR called Artfest Boot Camp April 28 at the Highland Park Country Club in Highland Park, Illinois. Register here! The focus of this seminar is maximizing sales at the festivals. Artists who attend will learn skills to sell more art at festivals.

Start selling art now with your free gallery at ArtZipper.com  Setting up your page is easy, and FREE. 18% of the sale goes back to the site at time of sale.

Forgot to apply? Artists can apply for wait list positions through the web site.

Wishing you days filled with art.

Amy Amdur








Today, review and finish up your applications. Make any change you want in your statement or images. You can still change pictures through Juried Art Services up until the deadline of this Friday, January 26, 2018.

Questions to Ask Yourself about Your Application:

  • Are my art images clear and focused?
  • Are the 4 art images I chose the strongest 4 images for a body of work?
  • Is this the best booth display image I have?

Application deadline is this Friday, January 26, 2018! Questions? Call Caitlin at 847-926-4300.








Tuesday Tip: Try a New Art Technique

It’s a new year… Try a new art technique! If you’re a painter, take a class in ceramics.  Watch a YouTube video on a new technique. Go to a glass-blowing demonstration. Try materials you’ve never used before.

Trying something new will rejuvenate you and in turn, your art. You might incorporate your new skills and produce a brand new body of work. Or, maybe your brain just needs time away from the “norm” to make room for new ideas.

It’s a new year… go for it!








Tuesday Tip: Try a New Show!

This art festival season, try a new show and a new area!

New shows can:

  • Expand your customer base
  • Give you exposure in new cities
  • Keep you fresh with a new location and new scenery
  • Give you a chance to experience a new town or city

Apply to something new this year! Applications due January 26, 2018.








Pro Pass

Artists, Save Money with the new “Pro Pass”!
Use the Application Pro Pass and save money applying to shows.  The Pro Pass gives you the ability to apply to some or all of Amdur Productions’ festivals through Juried Art Services in 2018 for a flat fee of $150.  This offer is exclusive through the Juried Art Services portal only. The deadline for applying is January 26, 2018. CLICK HERE AND BUY YOUR PRO PASS NOW and start saving today!
Details:
The Pro Pass is available for purchase only through January 26, 2018 only.
Applications submitted after January 26, 2018 are included, but late fees will apply on a per show basis.
The Pro Pass is not transferable to any other artist or artist group.
The purchase of the Pro Pass is non-refundable.
Use of the Pro Pass does not guarantee acceptance into festivals.
The Pro Pass can be used to apply to the same festival more than once, but not in the same category.
The Pro Pass expires November 1, 2018.
To Use the Pro Pass:
  1. Click here to purchase the Pro Pass.
  2. A special code will be sent to you by email that you will use on the application page on Juried Art Services.
  3. Apply to some or all of the Amdur Productions shows and start enjoy your savings.
Please visit AmdurProductions.com to see full festival rules.

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Tuesday Tip: City Vs Suburban  

Of the 10,000+ art shows held annually, how do you pick the festivals that are best for you?

There are two general categories; city and suburban show. Here’s the skinny:

City Shows: Shows in big cities like Chicago or Milwaukee tend to have bigger and more diverse crowds. In cities, you can reach a broader audience in age range. In Chicago, the people seem to be more responsive to contemporary art.  If you do an art festival in a big city, having an extra person who can help you will really make a difference. An extra person can watch your booth while you take lunch breaks, help with greater security, help with load in and load out, and assist more customers.

Some good city shows to look at are Gold Coast Art Fair, Millennium Art Festival, artfest Michigan Avenue, and Southport Art Festival.

Suburban Shows: Shows in suburban settings are usually more relaxed and more easy-going. Typically the people at suburban shows have similar tastes in their lifestyles and design. Suburban shows are easier to do by yourself.

Some good suburban shows include: Port Clinton Art Festival, Art at the Glen, and Barrington Art Festival.

Let us know if you have specific questions about any of our shows!








Tuesday Tip: Should I Stay or Should I Go?

Myth: “I know I’ve made it as an artist when I exhibit in art festivals across the country.”

Not necessarily. Some artists have said that traveling for them ended up not as beneficial as they hoped. Traveling is expensive and tiring. It’s also time spent outside of your studio when you could be making more art. Sometimes, it’s a more effective use of your time and money to stay around your area.

If you are considering traveling, try to coordinate your show schedule so that the art festivals line up geographically. This will help with your expenses on gas, oil changes, and wear and tear on your vehicle. You’ll be fresher for the art festivals, too!

We produce many shows that will line up geographically in the Midwest! Make your trip worthwhile. Call us at 947-926-4300 and we’ll help line up good shows for you.








Tuesday Tip: What Shows Should I Do?

For New Artists: Start with less expensive shows close to home. You may want to rent a tent or pro panel walls. To make it easier for you, at Amdur Productions, you can rent tents, tent weights, pro panel walls, and hire assistance for set up or load out!

For Experienced Festival Artists: The more expensive shows usually mean that they are well-established and have consistent and loyal crowds (think Port Clinton Art Festival and Gold Coast Art Fair). However, don’t rule out less expensive shows like; Barrington Art Festival, Promenade of Art Arlington Heights, Art Center’s Festival of Fine Arts, Printer’s Row Art Fest, and Third Ward Art Festival!

Save More! If you are going to travel, see if there are discounted hotel rates that are provided. At Amdur Productions, we work with local hotels and web based lodging companies to provide discounts on hotels and rental properties.








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Amdur Productions | P.O. Box 550, Highland Park, IL 60035 | info@amdurproductions.com | Phone: 847-926-4300 | Fax: 847-926-4330

The Premiere Art Festival Production Company